Campaign-Title
Insight-Yellow
Hook
Timeline-1
Print-Ads-Words-1
Statue-of-Liberty-Print-Ad-1
Michelangelo-David-Print-Ad
The-Thinker-Print-Ad
Poster-Mockup
AR-Extension
Statue-of-Liberty-AR_First-Phase-6

The Cheetos: Historically Cheesy Timeline's next step was to invite people all over the globe to experience this campaign as a scavenger hunt.

With this augmented reality experience, people can download the Cheetos: Historically Cheesy app, and scan the popular tourist spots created in the Timeline. 

When the monuments are successfully scanned, the user will be able to redeem a free bag of Cheetos (respective to the story) at the location of the monument.

Whichever user(s) gets all the locations across the globe will receive a lifetime supply of Cheetos of their choice.

Copywriting - Ander Perez

Art Direction - Andrew Gao